An interesting article about a lack of energy standards for consumer electronics, and its impact on our energy needs, neglects to ask the manufacturers of efficient appliances like refrigerators and washing machines how they have fared under regulations.
Now that they’re 40-70% more efficient, are they also more profitable per unit? The article doesn’t say (and, perhaps, the manufacturers would be reluctant to say, fearing greater intervention.) Here’s the sizzle but you’ll need to look elsewhere for the steak:
Worldwide, consumer electronics now represent 15 percent of household power demand, and that is expected to triple over the next two decades, according to the International Energy Agency, making it more difficult to tackle the greenhouse gas emissions responsible for global warming.
To satisfy the demand from gadgets will require building the equivalent of 560 coal-fired power plants, or 230 nuclear plants, according to the agency.
Most energy experts see only one solution: mandatory efficiency rules specifying how much power devices may use.
Appliances like refrigerators are covered by such rules in the United States. But efforts to cover consumer electronics like televisions and game consoles have been repeatedly derailed by manufacturers worried about the higher cost of meeting the standards. That has become a problem as the spread of such gadgets counters efficiency gains made in recent years in appliances.
In 1990, refrigerator efficiency standards went into effect in the United States. Today, new refrigerators are fancier than ever, but their power consumption has been slashed by about 45 percent since the standards took effect. Likewise, thanks in part to standards, the average power consumption of a new washer is nearly 70 percent lower than a new unit in 1990.
“Standards are one of the few ways to cheaply go after big chunks of energy savings,” said Chris Calwell, a founder and senior researcher at Ecos, a consulting firm that specializes in energy efficiency.